ₑ Free Format Kindle Read [ Rise Above the Noise: How to Stand Out at the Marketing Interview ] ₨ Ebook By Lewis C Lin ⃙ ₑ Free Format Kindle Read [ Rise Above the Noise: How to Stand Out at the Marketing Interview ] ₨ Ebook By Lewis C Lin ⃙ In Rise Above the Noise, the author gives an industry insider s perspective on how to answer the most common and difficult marketing interview questions The book will reveal Answers to marketing interview questions Frameworks on how to tackle marketing case questions Biggest mistakes marketing candidates make at the interview Understand what interviewers are looking for, why they re looking for it, and how to deliver it Questions and answers covered in the book include What promotional strategies would you use for a Honey Nut Cheerios campaign Develop a social good campaign for Teavana Should Hidden Valley increase the price of its ranch dressing Kit Kat sales declined year over year Why is that, and what would you do to address it Tell me about a terrible product that s marketed well And LEWIS C LIN is CEO of Impact Interview, an interview coaching firm Lewis was named by CNN as one of the top 10 job tweeters you should be following He has also been featured on FOX, ABC News, San Francisco Chronicle, The Atlantic, The Telegraph, and Business Insider. Before Impact Interview, Lewis was Microsoft s Director of Product Management Prior to Microsoft, he worked at Google, leading new AdWords product launches. Lewis holds a B.S in computer science from Stanford University and an M.B.A from Northwestern University s Kellogg School of Management He lives in Seattle. 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