৬ Zero dollar  ⩆ Maîtriser l'information stratégique : Méthodes et techniques d'analyse  ⁊ Kindle Ebook By Franck Bulinge ᪿ ৬ Zero dollar ⩆ Maîtriser l'information stratégique : Méthodes et techniques d'analyse ⁊ Kindle Ebook By Franck Bulinge ᪿ De l explosion des m dias au d veloppement du marketing, de la publicit la communication d influence, l information est l objet d une manipulation permanente Mondialis e, elle est multiple, pl thorique, changeante et continue Elle envahit notre quotidien sans qu il soit possible d en ma triser les flux et sans que nous soyons pr par s affronter sa complexit D s lors, comment se situer dans un r f rentiel o le temps dispara t, o les v nements s encha nent, o la hi rarchie des valeurs s aplanit Comment prendre du recul Comment g rer l absence de m moire de l information m diatique Comment ne pas tomber dans l addiction informationnelle Bref, comment ma triser l information, que ce soit dans la vie de tous les jours ou dans le cadre d une activit professionnelle ou strat gique travers le concept d intelligence informationnelle, ce manuel d analyse et d exploitation de l information montre comment utiliser efficacement l information disponible pour r aliser un projet et comment organiser la collecte et le traitement de cette information pour en faire un support de d cision Pour les professionnels de la documentation, de l information, de la communication, du marketing strat gique et de l intelligence conomique pour les tudiants et enseignants de ces fili res.Ancien analyste de renseignement militaire et directeur de recherche en sciences de l information, il a d velopp le concept d intelligence informationnelle en France au d but des ann es 2000 Il enseigne l analyse d information l universit , dans les grandes coles, ainsi que dans les institutions gouvernementales IHNESJ, IHEDN. 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